About me
I’m a UX Product Designer with four years of experience in designing user-centered solutions. I began my career at Americana Foods, where I learned how to align business goals with user needs. Later, I ran my own business exporting bath and guest room accessories to hotels and tourist villages, which gave me strong insights into customer behavior, problem-solving, and building products that truly meet users’ expectations.
Currently, I work in kitchen designer in Home depot, where I apply UX thinking in physical spaces—translating functionality, aesthetics, and empathy into every detail. My diverse background allows me to connect deeply with users and design seamless, intuitive experiences, whether digital or physical.
I bring a good perspective that blends empathy, business understanding, and design strategy—and I’m passionate about solving problems through thoughtful design.
Experience
Role Overview:
As a Kitchen Designer at Home Depot, I specialize in helping customers plan and create functional, beautiful, and personalized kitchen spaces. My primary focus is understanding customer needs, guiding them through design choices, and providing solutions that make their kitchen experience enjoyable and efficient.
Key Responsibilities:
Customer Consultation: Meet with customers to understand their needs, habits, storage needs, and budget.
Design Solutions: Create layouts and designs that optimize space, functionality, and aesthetics.
Guidance & Support: Advise customers on cabinetry, countertops, appliances, lighting, and storage solutions.
Visualization Tools: Use 3D design tools and sketches to help customers envision their kitchen.
Product Recommendations: Suggest materials, appliances, and accessories that meet customer needs and preferences.
Problem Solving: Identify challenges in existing kitchen spaces and offer practical solutions.
Customer Experience: Ensure a smooth, stress-free design process from consultation to purchase
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Role Overview:
Creating food product designs that enhance customer experience, convey brand authenticity, and drive engagement in the Americana food market.
Key Responsibilities:
Key Responsibilities:
- User Research: Conduct research to understand customer preferences, behaviors, and pain points related to food products.
- Customer-Centered Design: Understand consumer preferences, habits, and expectations to inform product design.
- UX Design: Design intuitive interfaces for e-commerce platforms, mobile apps, or digital kiosks showcasing Americana products.
- Product Experience: Improve packaging, labeling, and digital interactions for better usability and clarity.
- Prototyping & Testing: Develop wireframes, prototypes, and conduct usability testing to validate design solutions.
- Collaboration: Work with marketing, product management, and engineering teams to ensure designs are feasible and aligned with brand goals.
- Customer-Centered Improvements: Analyze customer feedback to iterate and enhance product experiences continuously.
Role Overview:
As the owner of a business importing hotel accessories, I managed end-to-end operations, from sourcing high-quality products to delivering solutions that meet hospitality industry standards. I actively tackled challenges and provided solutions to ensure customer satisfaction and smooth operations.
Key Responsibilities:
Product Sourcing & Selection: Identify and import high-quality hotel accessories such as guest trays, bathroom fixtures, hand showers, and toiletries.
Supplier Management: Negotiate with international suppliers, ensuring product quality, timely delivery, and cost efficiency.
Problem Solving & Challenges: Address supply chain delays, quality issues, and client-specific requirements with proactive solutions.
Quality Control: Inspect products for durability, safety, and compliance with industry standards.
Customer Consultation: Work directly with hotels to understand their needs and provide tailored solutions.
Sales & Distribution: Manage logistics, inventory, and timely delivery to clients.
Market Research: Monitor trends in hotel amenities to ensure offerings are relevant, modern, and competitive.
Portfolio
My Projects
Create a kitchen measurements guide to enhance user satisfaction by addressing key pain points
From my experience as a kitchen designer, I’ve noticed that accurately measuring kitchens can be quite challenging for homeowners on a renovation or design project. You might assume that measuring is a straightforward task, but many homeowners struggle with knowing where to start, which specifics to focus on, and how to avoid mistakes. Unfortunately, there aren’t many tools or resources available that clearly guide them in a user-friendly manner.
This presents an opportunity to rethink the entire experience—creating a solution that empowers users to measure their kitchens with confidence. By doing so, we can reduce stress and help them make more informed design choices. In this case study, I aim to explore how effective UX design can transform what is often a stressful step into a manageable and even enjoyable part of the kitchen design process.
Create how to measure kitchen measure page for a Better to enhance user satisfaction by addressing key pain points
We understand that navigating an online shopping platform can sometimes be overwhelming. That’s why I committed to redesigning navigation on Home Depot’s website. My goal is to create a sticky. More intuitive and seamless shopping experience, allowing users to find what they need quickly and effortlessly. User needs and satisfaction are my top priorities, and I strive to ensure that users’ experience on the site is as enjoyable and seamless as possible, also to solve users’ pain points when they use the Home Depot website
This case study was shaped by conversations with real Home Depot customers in-store, ensuring the solutions directly address genuine user needs.
I redesigned The Home Depot top navigation in Figma to address major usability challenges. The original menu lacked clear categorization and service options, making it especially difficult for users with limited technical experience to find what they needed. This resulted in confusion and inefficient browsing.
My solution introduced a reorganized, sticky top navigation with clearly defined categories to improve discoverability, accessibility, and overall usability. I also designed a Kitchen Measurements page to guide customers through the remodeling process, reducing uncertainty about where to begin.
In addition to the website redesign, I conducted an analysis of customer pain points while using the Home Depot mobile app, identifying common frustrations such as poor navigation, unclear service pathways, and usability gaps.
In the redesign focused on user experience (UX), my goal was to address users’ pain points related to website navigation and accessibility. I aimed to improve readability with clearer layouts and typography, as well as enhance the flow of information, enabling users to make confident decisions
Golf City Compound in Cairo is a luxury residential development, yet its existing website failed to deliver a seamless digital experience. Users struggled to find essential information, the navigation felt outdated, and the overall interface didn’t reflect the premium lifestyle of the compound. These gaps created frustration, reduced trust, and weakened engagement with potential residents.
As a UX designer, I set out to reimagine the website experience—shifting from a static, outdated site to a user-centered platform. The goal was to solve usability pain points by improving navigation, enhancing content structure, and ensuring the design communicates the compound’s quality and value.
Create how to measure kitchen measure page for a Better to enhance user satisfaction by addressing key pain points
We understand that navigating an online shopping platform can sometimes be overwhelming. That’s why I committed to redesigning navigation on Home Depot’s website. My goal is to create a sticky. More intuitive and seamless shopping experience, allowing users to find what they need quickly and effortlessly. User needs and satisfaction are my top priorities, and I strive to ensure that users’ experience on the site is as enjoyable and seamless as possible, also to solve users’ pain points when they use the Home Depot website
Create how to measure kitchen measure page for a Better to enhance user satisfaction by addressing key pain points
We understand that navigating an online shopping platform can sometimes be overwhelming. That’s why I committed to redesigning navigation on Home Depot’s website. My goal is to create a sticky. More intuitive and seamless shopping experience, allowing users to find what they need quickly and effortlessly. User needs and satisfaction are my top priorities, and I strive to ensure that users’ experience on the site is as enjoyable and seamless as possible, also to solve users’ pain points when they use the Home Depot website
